MK Café – coffees of the world

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MK Café decided to extend their portfolio with whole bean variants.


DecoMorreno

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DecoMorreno brand is famous in Poland mainly for its dark cocoa.


3 flavors of Absolwent

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New variants of basic products extend companies’ portfolios


Macao

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The Macao brand was in the background of the category of premium ice creams.


Alpen Gold

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A change in brand strategy also requires a change in packaging.


Bonduelki

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Among children’s treats are rarely found carrots or peas. Nonetheless…


Lysi. Icelandic fish oil

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The only Icelandic fish oils on the Polish market were not fully exploiting their competitive advantage.


Valbon

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A major redesign … done only for pleasure.


Pyszny Duet

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How to avoid brand cannibalization and get a new group of customers?


Pudliszki

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The Pudliszki brand needed changes. But loyal customers absolutely didn’t want changes.


Multivitamol

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Multivitamol was using a design and brand hero which were behind current trends.


Inhalvit

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Launching a new product on the tight shelf of lozenges.