MK Café – coffees of the world

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MK Café decided to extend their portfolio with whole bean variants.


Krakuski

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Krakuski is a brand boasting over 100-years of tradition.


DecoMorreno

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DecoMorreno brand is famous in Poland mainly for its dark cocoa.


3 flavors of Absolwent

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New variants of basic products extend companies’ portfolios


Tartare

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The senses quickly get used to constant stimuli. Therefore, stimuli must be modified.


Dr. Oetker

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One clear system instead of multi-colored variety. Something to enhance the brand.


Macao

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The Macao brand was in the background of the category of premium ice creams.


Alpen Gold

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A change in brand strategy also requires a change in packaging.


Bonduelki

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Among children’s treats are rarely found carrots or peas. Nonetheless…


Valbon

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A major redesign … done only for pleasure.


Pudliszki

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The Pudliszki brand needed changes. But loyal customers absolutely didn’t want changes.


Fantasia

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Fantasia chocolate struggled with a problem of being misperceived in terms of positioning.