A brand under the sign of the fern

Lipiec 2012
The water market in Poland is certainly a difficult market and highly competitive – with a few leaders and lots of smaller players, with additional segments of local products and brands. Therefore, work on the brand Białowieski Zdrój, belonging to Hoop Polska, required a very analytical approach to precisely fit the new water into the unoccupied space in the landscape of brands. The effects are already visible in the sales network – of particular interest are the original flavors: chamomile and lemon balm.
Read more about Białowieski Zdrój…


3 flavors of Absolwent

absolwent-icoon

New variants of basic products extend companies’ portfolios

Multivitamol

multivitamol-ico

Multivitamol was using a design and brand hero which were behind current trends.

Milka. Dare to…

milka-ico

A limited edition which announced a new brand strategy.

Tartare

tartare-ico

The senses quickly get used to constant stimuli. Therefore, stimuli must be modified.